{"title":"Mascara","description":"\u003cp\u003eMascara\u003c\/p\u003e","products":[{"product_id":"highly-rated-lash-extensions-mascara","title":"Highly Rated Lash Extensions Mascara","description":"\u003cp data-mce-fragment=\"1\"\u003eCan I get an extension on that? Milani Highly Rated Lash Extensions Tubing Mascara dramatically extends and lifts lashes for that false lash look. This Japanese-inspired Lash Extending tubing technology wraps each lash with tube-like polymers to add instant length and lift. The non-flaking, no-clumping formula applies seamlessly, lasts up to 16-hours and removes effortlessly with just warm water. Infused with Shea Butter \u0026amp; Castor Seed Oil, this power-house mascara also helps nourish and condition lashes as you wear it.\u003c\/p\u003e","brand":"Milani Cosmetics","offers":[{"title":"110 Black","offer_id":45228866863213,"sku":"M0091100001","price":3.0,"currency_code":"USD","in_stock":true},{"title":"120 Brown","offer_id":45228866895981,"sku":"M009120001","price":3.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/1760\/2925\/files\/1_HighlyRated_LashExtensions_PDP_ProductWithSwatch_2.png?v=1779679993"},{"product_id":"highly-rated-anti-gravity-mascara","title":"Highly Rated Anti-Gravity Mascara","description":"\u003cp style=\"text-align: left;\"\u003ePrepare for lash lift-off! Milani’s Highly Rated Anti-Gravity Mascara instantly delivers extreme volume, length and lift for truly out of this world lashes. Infused with nourishing Castor Oil, the intensely pigmented formula applies seamlessly without clumping or smudging for up to 24 hours of flawless wear. The flexible, molded hourglass shaped brush coats and grabs every lash for maximum impact every time. Now available in shade Brown Black.\u003c\/p\u003e\u003cp data-mce-fragment=\"1\"\u003e 93% of consumers saw extreme volume \u0026amp; instant lift*\u003c\/p\u003e\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\u003cp\u003e90% of consumers saw instant length*\u003c\/p\u003e\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\u003cp\u003eUp to 24HR wear\u003c\/p\u003e\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\u003cp\u003eIntense black formula applies seamlessly without clumping or smudging \u003c\/p\u003e\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\u003cp\u003eHourglass-shaped, molded brush coats every lash\u003c\/p\u003e\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\u003cp\u003eEnhanced with Castor Oil and plant and fruit-based waxes\u003c\/p\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp data-mce-fragment=\"1\"\u003e*Results observed in a consumer panel survey\u003c\/p\u003e\u003cp data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\u003cp data-mce-fragment=\"1\"\u003e\u003ca href=\"https:\/\/www.milanicosmetics.com\/pages\/get-the-look-lo\" title=\"Get The Look Lo\" data-mce-href=\"https:\/\/www.milanicosmetics.com\/pages\/get-the-look-lo\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1824\/2901\/files\/Lo_GetTheLook_Tablet_Header_480x480.gif?v=1649814479\" style=\"float: right;\" data-mce-src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1824\/2901\/files\/Lo_GetTheLook_Tablet_Header_480x480.gif?v=1649814479\"\u003e\u003c\/a\u003e\u003c\/p\u003e\u003cp data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\u003cp data-mce-fragment=\"1\"\u003e\u003c\/p\u003e","brand":"Milani Cosmetics","offers":[{"title":"110 Brown Black","offer_id":45228873777261,"sku":"M0141100001","price":2.6,"currency_code":"USD","in_stock":true},{"title":"115 Intense Black","offer_id":45228873810029,"sku":"EMA108-115","price":2.6,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/1760\/2925\/files\/1_HighlyRated_AntiGravity_110_PDP_ProductWithSwatch.png?v=1779680045"},{"product_id":"highly-rated-waterproof-mascara","title":"Highly Rated Waterproof Mascara","description":"\u003cp\u003e\u003cspan\u003eA mascara so fearless, it needs no introduction. With up to 24 hours of wear, the Highly Rated Waterproof Mascara is seriously life-proof – rain, shine or cry. Its blackest black smudge-free formula with waterproof polymers works to lengthen and volumize each individual lash to take on whatever the day has in store.\u003cspan class=\"Apple-converted-space\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e Proven Results*:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003e94% agreed the Highly Rated Waterproof Mascara instantly lengthened lashes without clumping\u003c\/span\u003e\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003e91% agreed the Highly Rated Waterproof Mascara instantly lifted and volumized lashes\u003c\/span\u003e\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003e91% agreed the Highly Rated Waterproof Mascara did not smudge or flake\u003c\/span\u003e\u003c\/p\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cspan\u003e*RESULTS OBSERVED IN A CONSUMER PANEL SURVEY\u003c\/span\u003e\u003c\/p\u003e","brand":"Milani Cosmetics","offers":[{"title":"Default Title","offer_id":45228881346669,"sku":"EMA179-114","price":2.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/1760\/2925\/files\/1_HighlyRated_WaterproofMascara_114_PDP_ProductWithSwatch.png?v=1779680129"},{"product_id":"highly-rated-mascara","title":"Highly Rated Mascara","description":"\u003cp data-mce-fragment=\"1\"\u003eHighly Rated Mascara is highly rated for a reason! Our luxurious mascara builds, lifts and dramatizes for sky-high lashes in a single stroke. Get full coverage for flawless fringe -- this top drugstore mascara will give brilliant color and definition to every last lash. You'll love our brush: The Highly Rated Elite mascara brush is designed to coat lashes from root to tip. The Elite brush has a tapered end that delivers sleek, even saturation, and it combs and separates to volumize and define. Think of it as your magic wand for long lashes. Highly Rated mascara conditions lashes without smudging, flaking or clumping -- so it's perfect for everyday and special occasion looks. Talk about fringe benefits. PROVEN RESULTS:*\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e93% saw doubled lash thickness\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e90% saw dramatic volume in one stroke\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e90% saw instant curl and lift in lashes\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eNO: parabens, D5, TEA, alcohol or perfume\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e*Results observed in a consumer panel survey\u003c\/span\u003e\u003c\/p\u003e","brand":"Milani Cosmetics","offers":[{"title":"Default Title","offer_id":45228881543277,"sku":"MMC-111","price":2.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/1760\/2925\/files\/1_HighlyRated_Mascara_111_PDP_ProductWithSwatch.png?v=1779680135"},{"product_id":"highly-rated-anti-gravity-mascara-waterproof","title":"Highly Rated Anti-Gravity Mascara Waterproof","description":"\u003cp data-mce-fragment=\"1\"\u003eGet out-of-this-world lashes, rain or shine, with Highly Rated Anti-Gravity Mascara Waterproof! This gravity-defying formula instantly delivers extreme volume, length, lift and curl with up to 24HRS of wear.* No smudging or flaking here, just a bold, wide-eyed look that always gives flawless.\u003c\/p\u003e\u003cp data-mce-fragment=\"1\"\u003e· *96% of consumer saw instant length, volume \u0026amp; lift in lashes\u003c\/p\u003e\u003cp data-mce-fragment=\"1\"\u003e· *90% of consumers saw extreme length \u0026amp; volume\u003c\/p\u003e\u003cp data-mce-fragment=\"1\"\u003e· *96% of consumers felt the mascara was comfortable to wear \u0026amp; weightless all day\u003c\/p\u003e\u003cp data-mce-fragment=\"1\"\u003e· *93% of consumers felt lashes were lifted all day\u003c\/p\u003e\u003cp data-mce-fragment=\"1\"\u003e· Up to 24HR wear\u003c\/p\u003e\u003cp data-mce-fragment=\"1\"\u003e· Hourglass-shaped molded brush coats every lash\u003c\/p\u003e\u003cp data-mce-fragment=\"1\"\u003e· Infused with conditioning Castor Oil \u0026amp; plant and fruit-based waxes\u003c\/p\u003e\u003cp data-mce-fragment=\"1\"\u003e*Results observed in a consumer panel survey\u003c\/p\u003e","brand":"Milani Cosmetics","offers":[{"title":"Default Title","offer_id":45228881674349,"sku":"M014120001","price":2.6,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/1760\/2925\/files\/1_HighlyRated_AntiGravity_120_PDP_ProductWithSwatch.png?v=1779680140"},{"product_id":"highly-rated-fan-club-fanning-mascara-1","title":"Highly Rated Fan Club Fanning Mascara","description":"\u003cdiv\u003e\u003cp\u003e\u003cspan data-contrast=\"auto\" lang=\"EN-US\"\u003eJoin the club — and get dramatically lifted, perfectly fanned-out lashes. Milani Highly Rated Fan Club Fanning Mascara delivers dramatic length and lift, instant definition and curl, and corner-to-corner volume for a bold, wide-eyed look*. The uniquely curved bristle brush grabs and coats every lash, defining and separating to create an evenly fanned-out effect. This easily buildable formula wears for up to 24 hours without smudging or flaking** and is infused with Shea Butter and Vitamin B5 to nourish and condition with every swipe. Available in two high-impact shades for rich, clean definition. \u003c\/span\u003e\u003cspan data-ccp-props=\"{}\"\u003e\u003c\/span\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cdiv\u003e\u003cul role=\"list\"\u003e\u003cli aria-setsize=\"-1\" data-leveltext=\"\" data-font=\"Symbol\" data-listid=\"23\" data-list-defn-props='{\"335552541\":1,\"335559685\":718,\"335559991\":360,\"469769226\":\"Symbol\",\"469769242\":[8226],\"469777803\":\"left\",\"469777804\":\"\",\"469777815\":\"hybridMultilevel\"}' data-aria-posinset=\"1\" data-aria-level=\"1\" role=\"listitem\"\u003e\u003cp\u003e\u003cspan data-contrast=\"auto\" lang=\"EN-US\"\u003eVisually increases lash length by 20% and lash volume by 16%, on average*\u003c\/span\u003e\u003cspan data-ccp-props=\"{}\"\u003e\u003c\/span\u003e\u003c\/p\u003e\u003c\/li\u003e\u003c\/ul\u003e\u003c\/div\u003e\u003cdiv\u003e\u003cul role=\"list\"\u003e\u003cli aria-setsize=\"-1\" data-leveltext=\"\" data-font=\"Symbol\" data-listid=\"23\" data-list-defn-props='{\"335552541\":1,\"335559685\":718,\"335559991\":360,\"469769226\":\"Symbol\",\"469769242\":[8226],\"469777803\":\"left\",\"469777804\":\"\",\"469777815\":\"hybridMultilevel\"}' data-aria-posinset=\"2\" data-aria-level=\"1\" role=\"listitem\"\u003e\u003cp\u003e\u003cspan data-contrast=\"auto\" lang=\"EN-US\"\u003e96% agree instantly makes lashes look more lifted and fanned out**\u003c\/span\u003e\u003cspan data-ccp-props=\"{}\"\u003e\u003c\/span\u003e\u003c\/p\u003e\u003c\/li\u003e\u003c\/ul\u003e\u003c\/div\u003e\u003cdiv\u003e\u003cul role=\"list\"\u003e\u003cli aria-setsize=\"-1\" data-leveltext=\"\" data-font=\"Symbol\" data-listid=\"23\" data-list-defn-props='{\"335552541\":1,\"335559685\":718,\"335559991\":360,\"469769226\":\"Symbol\",\"469769242\":[8226],\"469777803\":\"left\",\"469777804\":\"\",\"469777815\":\"hybridMultilevel\"}' data-aria-posinset=\"3\" data-aria-level=\"1\" role=\"listitem\"\u003e\u003cp\u003e\u003cspan data-contrast=\"auto\" lang=\"EN-US\"\u003e93% agree lashes stayed fanned out and voluminous all day**\u003c\/span\u003e\u003cspan data-ccp-props=\"{}\"\u003e\u003c\/span\u003e\u003c\/p\u003e\u003c\/li\u003e\u003c\/ul\u003e\u003c\/div\u003e\u003cdiv\u003e\u003cul role=\"list\"\u003e\u003cli aria-setsize=\"-1\" data-leveltext=\"\" data-font=\"Symbol\" data-listid=\"23\" data-list-defn-props='{\"335552541\":1,\"335559685\":718,\"335559991\":360,\"469769226\":\"Symbol\",\"469769242\":[8226],\"469777803\":\"left\",\"469777804\":\"\",\"469777815\":\"hybridMultilevel\"}' data-aria-posinset=\"4\" data-aria-level=\"1\" role=\"listitem\"\u003e\u003cp\u003e\u003cspan data-contrast=\"auto\" lang=\"EN-US\"\u003e90% agree instantly makes lashes look more defined, curled \u0026amp; voluminous**\u003c\/span\u003e\u003cspan data-ccp-props=\"{}\"\u003e\u003c\/span\u003e\u003c\/p\u003e\u003c\/li\u003e\u003c\/ul\u003e\u003c\/div\u003e\u003cdiv\u003e\u003cul role=\"list\"\u003e\u003cli aria-setsize=\"-1\" data-leveltext=\"\" data-font=\"Symbol\" data-listid=\"23\" data-list-defn-props='{\"335552541\":1,\"335559685\":718,\"335559991\":360,\"469769226\":\"Symbol\",\"469769242\":[8226],\"469777803\":\"left\",\"469777804\":\"\",\"469777815\":\"hybridMultilevel\"}' data-aria-posinset=\"5\" data-aria-level=\"1\" role=\"listitem\"\u003e\u003cp\u003e\u003cspan data-contrast=\"auto\" lang=\"EN-US\"\u003e90% agree gives instant dramatic length, lift \u0026amp; definition**\u003c\/span\u003e\u003cspan data-ccp-props=\"{}\"\u003e\u003c\/span\u003e\u003c\/p\u003e\u003c\/li\u003e\u003c\/ul\u003e\u003c\/div\u003e\u003cdiv\u003e\u003cul role=\"list\"\u003e\u003cli aria-setsize=\"-1\" data-leveltext=\"\" data-font=\"Symbol\" data-listid=\"23\" data-list-defn-props='{\"335552541\":1,\"335559685\":718,\"335559991\":360,\"469769226\":\"Symbol\",\"469769242\":[8226],\"469777803\":\"left\",\"469777804\":\"\",\"469777815\":\"hybridMultilevel\"}' data-aria-posinset=\"6\" data-aria-level=\"1\" role=\"listitem\"\u003e\u003cp\u003e\u003cspan data-contrast=\"auto\" lang=\"EN-US\"\u003e90% agree lashes stayed lengthened \u0026amp; defined all day**\u003c\/span\u003e\u003cspan data-ccp-props=\"{}\"\u003e\u003c\/span\u003e\u003c\/p\u003e\u003c\/li\u003e\u003c\/ul\u003e\u003c\/div\u003e\u003cdiv\u003e\u003cul role=\"list\"\u003e\u003cli aria-setsize=\"-1\" data-leveltext=\"\" data-font=\"Symbol\" data-listid=\"23\" data-list-defn-props='{\"335552541\":1,\"335559685\":718,\"335559991\":360,\"469769226\":\"Symbol\",\"469769242\":[8226],\"469777803\":\"left\",\"469777804\":\"\",\"469777815\":\"hybridMultilevel\"}' data-aria-posinset=\"7\" data-aria-level=\"1\" role=\"listitem\"\u003e\u003cp\u003e\u003cspan data-contrast=\"auto\" lang=\"EN-US\"\u003e*Observed in clinical study\u003c\/span\u003e\u003cspan data-ccp-props=\"{}\"\u003e\u003c\/span\u003e\u003c\/p\u003e\u003c\/li\u003e\u003c\/ul\u003e\u003c\/div\u003e\u003cdiv\u003e\u003cp\u003e\u003cspan data-contrast=\"auto\" lang=\"EN-US\"\u003e**Observed in 12-hour consumer panel perception survey \u003c\/span\u003e\u003cspan data-ccp-props=\"{}\"\u003e\u003c\/span\u003e\u003c\/p\u003e\u003c\/div\u003e","brand":"Milani Cosmetics","offers":[{"title":"110 Black","offer_id":45228881838189,"sku":"M063110001","price":3.0,"currency_code":"USD","in_stock":true},{"title":"120 Brown","offer_id":45228881870957,"sku":"M063120001","price":3.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/1760\/2925\/files\/1_HighlyRated_FanClub_110_PDP_ProductWithSwatch_1.png?v=1779680144"},{"product_id":"highly-rated-lash-extensions-xl-volumizing-tubing-mascara","title":"Highly Rated Lash Extensions XL Volumizing Tubing Mascara","description":"\u003cp\u003eThe tubing mascara you love, now for amplified volume. Highly Rated Lash Extensions XL Volumizing Tubing Mascara delivers extreme volume, length, and lift with up to 24-hour wear.* This smudge-proof and flake-proof formula is clinically proven to increase lash volume by 36% and length by 35% on average.* Lashes are nourished from root to tip with a nourishing blend of Shea Butter, Murumuru Butter, Castor Oil, and Pro-Vitamin B5. A one-of-a-kind brush with 198 micro-bristles combs and separates as tube-like polymers build clump-proof definition that removes easily with warm water.** \u003c\/p\u003e\u003cul type=\"disc\"\u003e\n\u003cli\u003e100% say it gives extreme volume that lasts all day** \u003c\/li\u003e\n\u003cli\u003e100% say it did not clump, flake, smudge or transfer** \u003c\/li\u003e\n\u003cli\u003e100% says the brush grabs and coats every lash**\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e*Observed in clinical study \u003c\/p\u003e\u003cp\u003e** Observed in consumer perception survey\u003c\/p\u003e","brand":"Milani Cosmetics","offers":[{"title":"130 Black","offer_id":45228882526317,"sku":"M079130001","price":3.0,"currency_code":"USD","in_stock":true},{"title":"140 Brown","offer_id":45228882559085,"sku":"M079140001","price":3.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/1760\/2925\/files\/1_HighlyRated_LashExtensionsXL_130_PDP_ProductWithSwatch.png?v=1779680153"}],"url":"https:\/\/milaniamkeup.com\/collections\/mascara.oembed","provider":"Milani Cosmetics outlet shop","version":"1.0","type":"link"}